Blue Iceberg Selected for Kantar Media North America Website Redesign
Blue Iceberg is pleased to announce it has been awarded the Kantar Media North America website redesign project.
Kantar Media is WPP’s media and consumer research arm. The Kantar Media North America family of companies includes Kantar Media Intelligence, CMAG, Marx, Kantar Media Audiences, Compete, SRDS, Professional Health and Mars. Kantar Media serves global clients by providing media and consumer research capabilities through traditional, social and digital media monitoring expertise.
The partnership between Blue Iceberg and Kantar Media North America brings Blue Iceberg’s combination of strategy, design and development and will enhance Kantar’s online presentation of its many powerful solutions for advertisers, agencies and media companies.
About Kantar Media
Kantar Media provides strategic advice and competitive intelligence to the world’s leading brands, publishers, agencies and industry bodies, helping them navigate and succeed in a rapidly evolving media industry. This includes analysis of paid media opportunities; counsel on brand reputation, corporate management and consumer engagement through owned media; and evaluating consumers’ reactions in earned media. Kantar Media provides clients with a broad range of insights from audience research, competitive intelligence, vital consumer behavior and digital insights, to marketing effectiveness and online influence. Kantar’ Media’s experts currently work with 22,000 companies tracking 3 million brands in 50 countries. www.KantarMediaNA.com
About Blue Iceberg
Blue Iceberg is a New York-based agency with digital DNA which creates branded digital experiences that deliver results. With rigorous strategic analysis and client-side experience informing our insights, design and technology solutions, we harness the power of the internet to help brands and businesses thrive online. By seamlessly integrating video, content and design, we create visually engaging and intuitive interactive experiences that are customer-centric, integrate into our clients' workflow and build their businesses.